JON BATISTE 'WE ARE' CATAPULTS TO GLOBAL SUCCESS AFTER WINNING ‘ALBUM OF THE YEAR’ AT THE GRAMMYs®

Five-time GRAMMY® winner Jon Batiste’s genre-defying album WE ARE has seen a major uplift in sales and streaming worldwide this week, as music fans sought out the record which won the prestigious title of Album of the Year.

He has made history in the US, with the biggest post-GRAMMYS sales increase in the digital era, jumping 2,739% over the course of a week. Elsewhere, he has seen major streaming increases around the globe, with over 3000% uplift in China, India and the Philippines since Sunday’s ceremony.

Jon Batiste already has an Oscar, BAFTA, Golden Globe and Critic’s Choice Award thanks to his work on the score to Disney/Pixar film Soul. However, his GRAMMY-winning streak has served as a catalyst for other countries to discover this multi-talented musician and his genre-defying album WE ARE.

Continue to support the album and stream it HERE!

During the 64th Annual GRAMMY Awards, Jon Batiste staged an electrifying performance of his critically acclaimed song, FREEDOM. This track later racked up 15 international placements in the Spotify Viral Charts and 4 Shazam Chart placements.

Following his monumental win for Album of the Year, Batiste gave an impassioned speech during which he described music as “more than entertainment” and called it a “spiritual practice.”

Watch it below!

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